Monday, June 18, 2018

As we move through 2018, long term TTM client Fenwick continues to modernise and reorganise. 

Most notably perhaps is the brand's investment in Fenwick’s multichannel offer (including IT upgrades and e-commerce) alongside its flagship Newcastle store.

Fenwick Online

And - at last - modernisation finally means a web store for Fenwick. The business is still one of the very few nationally known names that doesn't operate a transactional online presence.

CEO Robbie Feather is leading the change at Fenwick. Robbie, who is still quite new to the role, is the first non-Fenwick family member to run the chain in its almost 140-year history. 

Challenging Times 

The British high street is an increasingly competitive place. We hear this a lot. But the Internet won't replace the shops. Just like it's not replaced books and newspapers. 

It's a privilege for TTM to be working with Fenwick. We will continue to do whatever we can to help strengthen their excellent brand. 

Great messaging, superb images, fabulous in-store Point of Sale and special customer service levels will go a long way in helping this British institution to go from strength to strength.

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